Over the years its image has morphed from highly nostalgic and retro to bright and quirky. It’s been making the stuff since 1907 when Russian immigrants Ben and Perry Feigenson started the company. Detroit, Michigan’s Faygo is one of the original gangsters of soda pop. In the south it’s often referred to simply as “Coke,” and you have to specify your desired flavor. History: Most of the country calls it soda.
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